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    Preserving art in the age of blockchain: How technology is saving fragile art

    2024.04.03 | exchangesranking | 95onlookers
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     Presented by CityX

    What is the relation between art and technology?How did technology evolve as a way to preserve art?What is the significance of NFTs and digital collectibles in the art scene?What is fragility in art? How can NFTs be used to preserve fragile art?What are some examples of NFTs helping to preserve their physical counterparts?How do NFT projects contribute to the future of art?

    What is the relation between art and technology?

    Technology and art are increasingly intertwined in the modern era, shaping how art is created, experienced and preserved. Digital tools and artificial intelligence (AI) enable artists and creators to find new ways to express their visions, leading to the emergence of unique digital art forms.

    The digital evolution broadens the spectrum of artistic expression and highlights the importance of traditional artists, whose unique ability to infuse art with deep personal style and emotion remains irreplaceable.

    As we embrace the digital age, there’s a growing appreciation for integrating traditional artistry with digital mediums, offering a contemporary platform for timeless expressions. The symbiotic relationship between art and technology ensures the survival of conventional art forms, preserving their essence in a digital archive for the future.

    How did technology evolve as a way to preserve art?

    The progression of technology has been pivotal in transforming how we preserve art, shifting from physical safeguards to digital fortification. Traditionally vulnerable to deterioration, physical art forms like paintings and manuscripts now find a protective bastion in digital solutions.

    Digitization, high-resolution imaging and virtual reality offer new lifelines, enabling the capture and replication of artworks in digital formats. These advancements safeguard artworks against physical degradation and democratize access to artistic treasures, ensuring they endure for future generations to study, enjoy and be inspired by.

    What is the significance of NFTs and digital collectibles in the art scene?

    Building on the technological advancements in art preservation, nonfungible tokens (NFTs) and digital collectibles emerge as potent tools for safeguarding artistic expressions. By tokenizing artworks on the blockchain, NFTs ensure that digital creations are preserved in a secure and immutable ledger and retain their uniqueness over time.

    NFTs facilitate a broader archival process, enabling the preservation of digital art and multimedia experiences that define contemporary culture. Furthermore, NFTs complement technological efforts in preserving art and redefine the scope of what can be preserved, ensuring that today’s digital art remains accessible.

    What is fragility in art? How can NFTs be used to preserve fragile art?

    Fragility in art refers to works that face the risk of disappearance, often emerging from conflict areas or representing vulnerable art forms like graffiti (murals). The fragility concept mirrors the idea of a “red book” for endangered art, underscoring the urgency to safeguard these creations by combining physical art with digital innovations, as exemplified by platforms like CityX.

    CityX’s mission is to preserve art from conflict zones by incorporating it into the blockchain through NFTs. The tokens serve as digital twins of the original artworks, capturing their essence and history in a format that’s immutable and accessible worldwide. The platform’s approach ensures that Fragile art, vulnerable to physical decay or loss, is preserved digitally.

    For further information, Cointelegraph readers are invited to join Asya Nikolaeva, the founder of CityX, on April 4 at NFT NYC 2024. Asya’s exploration, titled “The Renaissance of Fragile Art - Preserving Creative Works Through NFTs” presents an opportunity for attendees to gain insights into the current evolution of art preservation.

    What are some examples of NFTs helping to preserve their physical counterparts?

    An illustrative case is CityX’s first Drop, curated by Tatyana Tumasyan during the war in Ukraine. To safeguard the avant-garde collections of the Municipal and Vovatanya Galleries in Kharkiv, mother-daughter duo Tatyana Tumasyan and Asya Nikolaeva digitized artworks and transformed them into NFTs. Collaborating with digital artist Bohdan Kiyas, CityX produced 13 unique holographic NFT postcards.

    Tatyana Tumasyan (left) and Asya Nikolaeva (right) digitized artworks on the warzone as NFTs for future generations. Source: CityX

    Tatyana Tumasyan (left) and Asya Nikolaeva (right) digitized artworks on the warzone as NFTs for future generations. Source: CityX

    CityX’s second Drop, “Ulive,” is a prominent example of NFTs working to preserve and enhance their physical counterparts. Centered around the theme of resilience and hope amid the full-scale invasion of Ukraine, Ulive features 16 artworks by 13 Ukrainian artists. Each piece encapsulates the emotions and experiences stemming from the conflict, making them as emotionally resonant as they are physically fragile.

    Curated by Eugenia Brodsky, Ulive transcends traditional art preservation methods by integrating each NFT with unique musical scores and narrative snippets, thereby deepening the emotional impact of the artwork. Asya Nikolaeva reflected on the mission of the “Ulive” Drop:

    “Through our NFTs, we’re not just archiving art; we’re immortalizing a moment in history, ensuring these transient emotions and stories resonate beyond borders. In doing so, CityX doesn’t merely aim to preserve; we strive to narrate Ukraine’s enduring spirit and resilience.”

    The collection navigates themes of survival, resilience and the psychological impact of war, with digital enhancements and storytelling elements that unite the individual pieces into a cohesive narrative journey.

    Merging technology and storytelling, the Ulive collection will be showcased at the CityX Pop-Up Expo in New York City at Lume Studios on April 5-6, 2024. Attendees can join the event and witness the collection in person through advanced projection mapping and the WOWCube® Entertainment System by registering on Eventbrite.

    Maria Matienko’s “HOPE,” CityX 2nd drop “Ulive” (NYC 2024), curated by Eugenia Brodsky, produced by Hyperlab and CityX, sound by Dj Koloah. Source: CityX

    Maria Matienko’s “HOPE,” CityX 2nd drop “Ulive” (NYC 2024), curated by Eugenia Brodsky, produced by Hyperlab and CityX, sound by Dj Koloah. Source: CityX

    CityX is offering a 50% discount to Cointelegraph guests with the promo code “CTGUESTCITYX”.

    How do NFT projects contribute to the future of art?

    CityX exemplifies how NFT projects pave the way for a transformative future in the art world. By envisioning galleries without physical boundaries, CityX champions the concept of art as an immersive, limitless experience.

    The project’s vision involves transforming art into an interactive journey, where viewers don’t just observe but actively engage with and contribute to the artwork, bringing their unique interpretations and emotions into play.

    Ave’s “CREATION PIPELINE,” CityX 2nd drop “Ulive” (NYC 2024), curated by Eugenia Brodsky, produced by Hyperlab and CityX, sound by Dj Koloah. Source: CityX

    Ave’s “CREATION PIPELINE,” CityX 2nd drop “Ulive” (NYC 2024), curated by Eugenia Brodsky, produced by Hyperlab and CityX, sound by Dj Koloah. Source: CityX

    By utilizing NFTs, CityX is at the forefront of democratizing art access, ensuring that art is not confined to traditional spaces but is available and interactive for a global audience. The NFT approach heralds a future where art is universally accessible, participatory and continuously enhanced by digital innovation, reflecting a dynamic and technologically enriched art ecosystem.

    Learn more about CityX

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