A crypto trading platform develops its own fiat on-ramp as a gateway to Web3

The crypto market needs streamlined access for everyday users on Web3. Topper, a fiat-to-crypto on-ramp from Uphold, offers instant access, faster transactions, higher approval rates and a vast selection of cryptocurrencies.

The cryptocurrency sector, characterized by both its enormous upside potential and the possibility of seamless, borderless transactions, presents compelling opportunities for everyday users. However, the process of converting fiat currency into cryptocurrency, facilitated by fiat-to-crypto on-ramps, often presents a significant barrier and can hinder the onboarding of new users.

Most fiat on-ramps today only let you exchange fiat for a narrow selection of popular cryptocurrencies, such as Bitcoin (BTC), Ether (ETH) or stablecoins like Tether (USDT). As a result, users who want to diversify into other crypto need to find extra steps to get the desired cryptocurrency on the platform, resulting in frustration on the users’ side due to poor experience.

In addition to the complexities of fiat-to-crypto conversions, these transactions also suffer from low approval rates, with a staggering 50% failure rate across the industry. Whereas Topper, leveraging the infrastructure of Uphold, is able to offer approval rates exceeding 60%. Altogether, these inconveniences can deter new users from fully embracing the advantages of the crypto world, underscoring the need for more streamlined and user-friendly onboarding processes.

The crypto industry urgently needs a fiat on-ramp designed for everyday users, one that offers easy fiat-to-crypto conversions using credit or debit cards, as well as Apple Pay and Google Pay, and direct access to a wider range of cryptocurrencies.

Enter Topper. Developed and introduced by Uphold, Topper is a fiat-to-crypto on-ramp designed to address the grievances of both individual users and Web3 businesses. Uphold’s goal is to provide an "anything-to-anything" trading experience to expand the accessibility and usability of digital assets, and Topper is a testament to this commitment.

A gateway to Web3

Topper enables instant fiat conversions to more than 200 cryptocurrencies across 150 countries. After completing an easy sign-up process, Topper users can effortlessly purchase and transfer crypto to their wallet of choice, directly from the widget on the Topper site. Web3 companies, hardware wallets, decentralized finance (DeFi) projects, blockchain games and metaverse platforms can also utilize Topper to integrate seamlessly fiat on-ramp solutions for their users.

Topper’s website features a user-friendly widget where users can buy 200+ cryptocurrencies using various fiat currencies. Source: Topper

Topper’s impressive transaction speeds and vast selection of assets have resulted in numerous strategic partnerships with top players in the crypto and payment ecosystems. Topper has established partnerships with the noncustodial crypto exchange Changelly, on-ramp aggregator Onramper and popular crypto wallets Xumm, Bifrost and Casper Wallet. IMVU, a major Web3 social metaverse, also uses Topper to streamline payments and transactions.

Integrations with Apple Pay and Google Pay

Most recently, Topper has enabled crypto purchases using Apple Pay and Google Pay as payment methods, simplifying crypto access for billions of mobile users worldwide. Topper plans to expand into more regions as the service grows and add key features, including crypto-to-fiat off-ramp.

Commenting on Topper’s plans, Robin O’Connell, CEO of enterprise at Uphold, said:

“I am confident Uphold can better serve  Web3 projects and wallets seeking to maximize their revenue — due to our higher approval rates and extensive asset offering. Additionally, the individual user will have a rapid transaction when buying crypto either in their favorite game, metaverse,  wallet or at Topperpay.com.”

The crypto market needs streamlined experiences to attract and retain the next billion users, And this process starts with better fiat-to-crypto on-ramps that bridge traditional finance and Web3. By providing instant, cost-effective transactions and a vast selection of cryptocurrencies, Topper is poised to meet and exceed the expectations of these users.

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